以引导方式索取好评电邮范本【原创】

旺季来临,在这评论值千金的关头,有个好评是多么值得庆祝的一件事。研究显示,卖家主动索取好评比买家主动撰写评论的概率高,这种概率事件或许能让您的产品排名从第93位上升到第55位。
既然我们主动索取好评,那就要好好准备电邮,再准备电邮模板时,我建议准备3 种电邮方案。
还有,对于邮件内容和格式也要注意;因为买家如果愿意留,但不懂如何操作,这岂不是白白的浪费“天公作美”的机会?
请放轻松和自信,下面我提供了三个方案的模板范本,你可以借鉴参考:
模板1——索取Feedback好评电邮范本(建议FBA/自行发货的,客户购买日期后11/31天发送)

Title:
Thank you for your Amazon order {orderId}!
Content:
Dear {buyerName},Thank you for shopping with **** through Amazon.

As part of the **** customer satisfaction team, I wanted to reach out to learn whether you’ve received the product and how it’s working out for you.

As you begin to use the product, let me know if there’s any way I can assist you. Just reply to this email, and I will be happy to work hard towards your 100% satisfaction.

Meanwhile, if this transaction has been a pleasant online shopping experience, we would sincerely appreciate your unbiased feedback for us on Amazon via:

https://www.amazon.com/gp/feedback/leave-customer-feedback.html?ie=UTF8&ref_=fb_or_su&order={orderId}
(first order on this page)

Amazon order ID: {orderId}
Amazon item page: http://www.amazon.com/gp/product/{asin}

Enjoy your purchase, and thanks again for choosing ****!

Cheers,
Lisa

Customer Satisfaction Team
****


 模板2——已留Feedback再索取Review好评电邮范本(建议FBA/自行发货的,客户购买日期后17/37天发送)

Title:
Write us a product review if you like the ****!Content:
Dear {buyerName},

Thanks for the seller feedback of **** Product you left us on Amazon — these comments are really encouraging to our team!
Amazon order ID: {orderId}
Amazon item page: http://www.amazon.com/gp/product/{asin}
We want you to be completely satisfied with both our product and our service, so let us know if there is any way we can assist you.

If you’re happy with the product, we would greatly appreciate your review. Below is a Quick Link to post a short review of your product.
http://www.amazon.com/review/create-review/?ie=UTF8&asin={asin}
Your opinion is invaluable not only to us but also to other shoppers trying to make purchase decisions.

Thanks again – we appreciate your business.
Cheers,
Lisa

**** Customer Experience Team


 模板3——未留Feedback索取Review好评电邮范本(建议FBA/自行发货的,客户购买日期后17/37天发送)

Title:
A follow-up email for your Amazon order {orderId} from ****!
Content:
Dear {buyerName},Thank you for your recent purchase of  **** Product.
Amazon order ID: {orderId}
Amazon item page: http://www.amazon.com/gp/product/{asin}

I’m following up one last time to check how it’s working out for you. Have you had a chance to use it? Do you have any questions or comments regarding this product?

We hope that it has arrived and is just what you were expecting. If for any reason you are not completely satisfied, let us know right away. Our goal is your complete satisfaction.

If you’re happy with the product, we would greatly appreciate your review. Below is a Quick Link to post a short review of your product.
http://www.amazon.com/review/create-review/?ie=UTF8&asin={asin}
If you are not satisfied with our product you can just respond to this email and we will be in touch shortly.

Thanks again – we appreciate your business.
Cheers,
Lisa

**** Customer Experience Team


可能有人会想,这样对一个订单客户索取好评,也太麻烦了。
还有,对于有不良客户体验的客户,我一下忘了,主动邀请岂不是会邀请一个差评回来。别担心,对于这些困惑,左牛ERP完美帮你解决:
1、不仅可以自行设置自动发送日期。
2、根据订单数据,系统会自动选择相应的邮件模板(123),自动根据订单数据替换电邮模板中的相应变:订单号${orderId}、客户名称${buyerName}和产品链接${asin}。
3、还会自动屏蔽掉那些已有不良客户体验(包括退款、补单、客户邮件抱怨、已写Feedback差评、已写Review差评等)的订单,避免邀请差评。
其运行逻辑: